/* ============================================
   The User Research Strategist — Brand System v6
   Built from the real cluing.io: huge bold overlapping
   headline type, hand-drawn accent labels, floating
   badges, rounded panel sections, realistic mockups
   ============================================ */

@import url('https://fonts.googleapis.com/css2?family=Space+Grotesk:wght@500;600;700&family=Caveat:wght@600;700&family=Inter:wght@400;500;600;700;800&display=swap');

:root {
  --cream: #faf7f0;
  --white: #ffffff;
  --ink: #16140f;
  --ink-soft: #635a4c;
  --border: #e9e1cf;
  --forest: #223b31;
  --forest-tint: #eaf1ec;
  --terracotta: #d1552b;
  --terracotta-tint: #fbe9e0;
  --gold: #e0a85c;

  --font-display: 'Space Grotesk', -apple-system, BlinkMacSystemFont, sans-serif;
  --font-hand: 'Caveat', cursive;
  --font-body: 'Inter', -apple-system, BlinkMacSystemFont, sans-serif;

  --max-width: 1180px;
  --radius-xl: 40px;
  --radius: 24px;
  --radius-sm: 14px;
  --radius-pill: 9999px;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }

body {
  margin: 0;
  font-family: var(--font-body);
  background: var(--cream);
  color: var(--ink);
  line-height: 1.6;
  font-size: 16.5px;
  -webkit-font-smoothing: antialiased;
}

h1, h2, h3, h4 {
  font-family: var(--font-display);
  color: var(--ink);
  font-weight: 700;
  line-height: 1.05;
  letter-spacing: -0.02em;
  margin: 0 0 0.5em;
}

h1 { font-size: clamp(2.8rem, 6.6vw, 5.2rem); font-weight: 700; text-transform: uppercase; letter-spacing: -0.01em; line-height: 0.98; }
h2 { font-size: clamp(2rem, 4vw, 3rem); font-weight: 700; }
h3 { font-size: 1.4rem; font-weight: 700; }
h4 { font-size: 1.05rem; font-weight: 700; }

.hand {
  font-family: var(--font-hand);
  font-weight: 700;
  color: var(--terracotta);
  font-size: 1.5rem;
  display: inline-block;
}

p { margin: 0 0 1em; color: var(--ink-soft); }
a { color: var(--terracotta); text-decoration: none; }
a:hover { text-decoration: underline; }

.container { max-width: var(--max-width); margin: 0 auto; padding: 0 24px; }
.page-wrap { max-width: 1320px; margin: 0 auto; padding: 0 20px; }
img { max-width: 100%; display: block; }
mark { background: none; color: inherit; position: relative; padding: 0 2px; }
mark::after {
  content: ''; position: absolute; left: 0; right: 0; bottom: 0.06em; height: 0.32em;
  background: var(--gold); z-index: -1; opacity: 0.55; border-radius: 3px;
}

/* ---------- Buttons — pill shaped ---------- */
.btn {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-family: var(--font-body);
  font-weight: 700;
  font-size: 0.96rem;
  padding: 15px 30px;
  border-radius: var(--radius-pill);
  border: 2px solid transparent;
  cursor: pointer;
  transition: all 0.18s ease;
  text-decoration: none;
}
.btn:hover { text-decoration: none; transform: translateY(-1px); }

.btn-primary { background: var(--terracotta); color: var(--white); box-shadow: 0 10px 24px rgba(209,85,43,0.32); }
.btn-primary:hover { background: #b6461f; }

.btn-secondary { background: var(--white); border-color: var(--border); color: var(--ink); }
.btn-secondary:hover { border-color: var(--ink); }

.btn-dark { background: var(--ink); color: var(--white); }
.btn-dark:hover { background: #000; }

.btn-on-dark { background: var(--white); color: var(--ink); }
.btn-on-dark:hover { background: var(--cream); }

.btn-ghost { background: transparent; color: var(--forest); padding: 12px 0; font-weight: 700; border: none; }
.btn-ghost:hover { color: var(--terracotta); text-decoration: underline; }

/* ---------- Header ---------- */
.site-header { position: sticky; top: 0; z-index: 100; background: rgba(250, 247, 240, 0.85); backdrop-filter: blur(10px); }
.site-header .container { display: flex; align-items: center; justify-content: space-between; padding-top: 22px; padding-bottom: 22px; }
.logo { font-family: var(--font-display); font-size: 1.15rem; color: var(--ink); font-weight: 700; letter-spacing: -0.01em; }
.logo span { color: var(--terracotta); }

.nav-links { display: flex; align-items: center; gap: 30px; list-style: none; margin: 0; padding: 0; }
.nav-links a { color: var(--ink-soft); font-weight: 500; font-size: 0.94rem; }
.nav-links a:hover { color: var(--ink); text-decoration: none; }

.nav-cta { display: flex; align-items: center; gap: 18px; }
.nav-toggle { display: none; background: none; border: none; cursor: pointer; padding: 6px; }
.nav-toggle span { display: block; width: 22px; height: 2px; background: var(--ink); margin: 5px 0; border-radius: 2px; }

/* ---------- Hero — big overlapping type + floating badges ---------- */
.hero { padding: 40px 0 20px; text-align: center; position: relative; }
.hero .hand { margin-bottom: 6px; }
.hero h1 {
  max-width: 900px; margin: 0 auto; position: relative; z-index: 2;
  font-size: clamp(1.9rem, 3.6vw, 2.7rem);
  text-transform: none;
  line-height: 1.2;
  letter-spacing: -0.01em;
}
.hero .lede { max-width: 600px; margin: 30px auto 0; font-size: 1.14rem; position: relative; z-index: 2; }
.hero .hero-actions { display: flex; gap: 14px; justify-content: center; margin-top: 30px; flex-wrap: wrap; position: relative; z-index: 2; }

.badge-field { position: relative; height: 0; }
.float-badge {
  position: absolute;
  width: 56px; height: 56px;
  background: var(--white);
  border-radius: 16px;
  display: flex; align-items: center; justify-content: center;
  font-family: var(--font-display); font-weight: 700; font-size: 0.82rem;
  color: var(--forest);
  box-shadow: 0 10px 26px rgba(22,20,15,0.10);
  z-index: 1;
}

/* ---------- Dark rounded panel (Cluing-style hero card) ---------- */
.dark-panel {
  background: linear-gradient(160deg, #1c3327, #0f1d16);
  border-radius: var(--radius-xl);
  padding: 64px 56px;
  text-align: center;
  color: var(--cream);
  margin-top: 56px;
  position: relative;
  overflow: hidden;
}
.dark-panel::before {
  content: '';
  position: absolute; inset: 0;
  background:
    radial-gradient(circle at 15% 10%, rgba(209,85,43,0.28), transparent 45%),
    radial-gradient(circle at 85% 0%, rgba(224,168,92,0.22), transparent 45%);
  pointer-events: none;
}
.dark-panel > * { position: relative; z-index: 1; }
.dark-panel .hand { color: var(--gold); }
.dark-panel h2 { color: var(--white); max-width: 760px; margin: 14px auto 16px; text-transform: none; font-size: clamp(1.6rem, 3vw, 2.3rem); }
.dark-panel p { color: #cfe0d6; max-width: 520px; margin: 0 auto 28px; }
.dark-panel .logo-row { margin-top: 40px; padding-top: 32px; border-top: 1px solid rgba(255,255,255,0.12); }
.dark-panel .logo-row .brand { color: var(--cream); opacity: 0.55; }
.dark-panel .strip-label { color: #a3b6ac; }

/* ---------- Logo strip ---------- */
.logo-strip { padding: 0; }
.logo-strip .strip-label { text-align: center; font-size: 0.82rem; color: var(--ink-soft); margin-bottom: 22px; }
.logo-row { display: flex; align-items: center; justify-content: center; gap: 44px; flex-wrap: wrap; }
.logo-row .brand { font-family: var(--font-display); font-weight: 700; font-size: 1.05rem; color: var(--ink); opacity: 0.42; }

/* ---------- Sections ---------- */
section { padding: 90px 0; }
.section-cream { background: var(--cream); }
.section-white { background: var(--white); }

.section-head { max-width: 640px; margin: 0 auto 52px; text-align: center; }
.section-head .hand { display: block; margin-bottom: 6px; }

/* ---------- Feature rows (Cluing-style: chips + mockup) ---------- */
.feature-panel {
  background: var(--white);
  border: 1px solid var(--border);
  border-radius: var(--radius-xl);
  padding: 8px;
  margin-bottom: 24px;
}
.feature-row { display: grid; grid-template-columns: 0.85fr 1.15fr; gap: 0; align-items: stretch; }
.feature-row.reverse { grid-template-columns: 1.15fr 0.85fr; }
.feature-row.reverse .feature-visual { order: -1; }
.feature-copy { padding: 48px 44px; display: flex; flex-direction: column; justify-content: center; }
.feature-copy .hand { margin-bottom: 4px; }
.feature-copy h3 { font-size: clamp(1.5rem, 2.4vw, 1.9rem); margin-bottom: 12px; }
.feature-copy p { font-size: 1rem; }
.chip-row { display: flex; flex-wrap: wrap; gap: 10px; margin-top: 18px; }
.chip {
  display: inline-flex; align-items: center; gap: 8px;
  border: 1px solid var(--border); border-radius: var(--radius-pill);
  padding: 9px 16px; font-size: 0.86rem; font-weight: 600; color: var(--ink);
  background: var(--cream);
}
.chip .chip-dot { width: 7px; height: 7px; border-radius: 50%; background: var(--terracotta); }

.feature-visual {
  background: linear-gradient(135deg, var(--terracotta-tint), var(--forest-tint));
  border-radius: var(--radius);
  display: flex; align-items: center; justify-content: center;
  padding: 28px;
}
.mock-window { background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-sm); overflow: hidden; width: 100%; box-shadow: 0 20px 40px rgba(22,20,15,0.08); }
.mock-window .mock-bar { display: flex; align-items: center; gap: 6px; padding: 11px 14px; border-bottom: 1px solid var(--border); background: var(--cream); }
.mock-window .mock-bar span { width: 9px; height: 9px; border-radius: 50%; background: var(--border); }
.mock-window .mock-body { padding: 24px; }
.mock-line { height: 10px; background: var(--border); border-radius: 4px; margin-bottom: 10px; opacity: 0.7; }
.mock-line.short { width: 50%; }
.mock-line.med { width: 75%; }
.mock-card { border: 1px solid var(--border); border-radius: 10px; padding: 14px 16px; margin-top: 14px; display: flex; align-items: center; justify-content: space-between; }
.mock-card .mock-card-title { font-size: 0.9rem; font-weight: 700; color: var(--ink); }
.mock-card .mock-card-sub { font-size: 0.78rem; color: var(--ink-soft); margin-top: 2px; }
.mock-pill { font-size: 0.72rem; font-weight: 700; padding: 4px 11px; border-radius: var(--radius-pill); background: var(--forest-tint); color: var(--forest); }

/* ---------- Stat row ---------- */
.stat-row { display: grid; grid-template-columns: repeat(4, 1fr); gap: 16px; }
.stat { text-align: center; background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-sm); padding: 28px 14px; }
.stat .stat-number { font-family: var(--font-display); font-size: 2.1rem; color: var(--terracotta); font-weight: 700; display: block; }
.stat .stat-label { font-size: 0.86rem; color: var(--ink-soft); margin-top: 6px; }

/* ---------- Cards / grid ---------- */
.card-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
.card-grid.cols-2 { grid-template-columns: repeat(2, 1fr); }

.card { background: var(--white); border: 1px solid var(--border); border-radius: var(--radius); padding: 32px; display: flex; flex-direction: column; }
.card > .btn { margin-top: 24px; align-self: stretch; }
.card > .btn:last-child { margin-top: auto; }
.card.featured { background: var(--forest-tint); border-color: var(--forest); }
.card h3 { margin-bottom: 8px; }
.card .tag { display: inline-block; align-self: flex-start; font-size: 0.72rem; font-weight: 700; letter-spacing: 0.03em; color: var(--forest); background: var(--forest-tint); padding: 6px 14px; border-radius: var(--radius-pill); margin-bottom: 16px; }
.card .price { font-family: var(--font-display); font-size: 1.6rem; color: var(--ink); margin: 14px 0; font-weight: 700; }
.card .price .was { font-size: 1rem; color: var(--ink-soft); text-decoration: line-through; margin-right: 8px; font-family: var(--font-body); font-weight: 400; }
.card ul { margin: 14px 0 0; padding-left: 0; color: var(--ink-soft); font-size: 0.95rem; }
.card li { margin-bottom: 6px; }

/* Row-by-row alignment for card grids that mix a checklist with extra content
   (pricing, currency toggle) of different lengths: every card in the row
   shares the exact height of each section (tag / heading / description /
   checklist / extras / button) instead of guessing at min-heights. */
.card-grid:has(.check-list) { grid-template-rows: repeat(7, auto); }
.card-grid:has(.check-list) > .card {
  display: grid;
  grid-template-rows: subgrid;
  grid-row: span 7;
  row-gap: 0;
}
.card-grid:has(.check-list) > .card > .tag { grid-row: 1; justify-self: start; align-self: start; }
.card-grid:has(.check-list) > .card > h3 { grid-row: 2; align-self: start; }
.card-grid:has(.check-list) > .card > p { grid-row: 3; align-self: start; }
.card-grid:has(.check-list) > .card > .check-list { grid-row: 4; align-self: start; }
.card-grid:has(.check-list) > .card > .toggle-row { grid-row: 5; align-self: start; }
.card-grid:has(.check-list) > .card > .price { grid-row: 6; align-self: start; }
.card-grid:has(.check-list) > .card > .btn { grid-row: 7; margin-top: 24px; }

/* ---------- Currency toggle (mentorship pricing) ---------- */
.currency-toggle { display: inline-flex; gap: 4px; background: var(--white); border: 1px solid var(--border); border-radius: var(--radius-pill); padding: 4px; margin: 18px 0 4px; }
.currency-btn {
  font-family: var(--font-body); font-weight: 700; font-size: 0.82rem;
  border: none; background: transparent; color: var(--ink-soft);
  padding: 7px 14px; border-radius: var(--radius-pill); cursor: pointer;
  transition: all 0.15s ease;
}
.currency-btn:hover { color: var(--ink); }
.currency-btn.active { background: var(--forest); color: var(--white); }

.toggle-row { display: flex; flex-wrap: wrap; align-items: center; gap: 14px; margin: 18px 0 4px; }
.toggle-row .currency-toggle { margin: 0; }
.select-wrap { display: flex; align-items: center; gap: 8px; }
.select-wrap .select-label { font-size: 0.78rem; font-weight: 700; color: var(--ink-soft); text-transform: uppercase; letter-spacing: 0.03em; }
.package-select {
  appearance: none; -webkit-appearance: none;
  font-family: var(--font-body); font-weight: 700; font-size: 0.9rem; color: var(--ink);
  background: var(--white) url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8' viewBox='0 0 12 8'%3E%3Cpath d='M1 1l5 5 5-5' stroke='%23635a4c' stroke-width='1.6' fill='none' stroke-linecap='round' stroke-linejoin='round'/%3E%3C/svg%3E") no-repeat right 14px center;
  border: 1px solid var(--border); border-radius: var(--radius-pill);
  padding: 9px 36px 9px 16px; cursor: pointer; transition: border-color 0.15s ease;
}
.package-select:hover, .package-select:focus { border-color: var(--forest); outline: none; }
.price .price-note { font-size: 0.9rem; color: var(--ink-soft); font-family: var(--font-body); font-weight: 400; }

/* ---------- Smash the cat (a small hello, not part of the sales copy) ---------- */
.smash-mascot {
  position: fixed; right: 22px; bottom: 22px; z-index: 200;
}
.smash-mascot .smash-avatar {
  width: 56px; height: 56px; border-radius: 50%;
  background: var(--forest); color: var(--cream); padding: 0; overflow: hidden;
  display: flex; align-items: center; justify-content: center;
  font-size: 1.5rem; cursor: pointer; border: 3px solid var(--white);
  box-shadow: 0 10px 24px rgba(22,20,15,0.18);
  transition: transform 0.18s ease;
}
.smash-mascot .smash-avatar img { width: 100%; height: 100%; object-fit: cover; display: block; }
.smash-mascot .smash-avatar:hover { transform: scale(1.08) rotate(-6deg); }
.smash-mascot.wave .smash-avatar { animation: smash-wave 0.6s ease; }
@keyframes smash-wave {
  0%, 100% { transform: rotate(0deg); }
  25% { transform: rotate(-12deg); }
  75% { transform: rotate(12deg); }
}
.smash-mascot .smash-bubble {
  position: absolute; bottom: 64px; right: 0;
  width: 220px; background: var(--white); border: 1px solid var(--border);
  border-radius: var(--radius-sm); padding: 14px 16px;
  font-size: 0.85rem; color: var(--ink-soft); line-height: 1.45;
  box-shadow: 0 16px 32px rgba(22,20,15,0.14);
  opacity: 0; transform: translateY(6px); pointer-events: none;
  transition: all 0.18s ease;
}
.smash-mascot .smash-bubble strong { color: var(--ink); }
.smash-mascot.open .smash-bubble,
.smash-mascot .smash-avatar:hover + .smash-bubble,
.smash-mascot .smash-avatar:focus + .smash-bubble {
  opacity: 1; transform: translateY(0); pointer-events: auto;
}
@media (max-width: 700px) {
  .smash-mascot { right: 14px; bottom: 14px; }
}

/* ---------- Testimonials ---------- */
.testimonial { background: var(--white); border: 1px solid var(--border); border-radius: var(--radius); padding: 30px; }
.testimonial .stars { color: var(--gold); margin-bottom: 12px; letter-spacing: 2px; font-size: 0.9rem; }
.testimonial p { color: var(--ink); font-size: 1rem; }
.testimonial .who { font-weight: 700; color: var(--ink); margin-top: 16px; font-size: 0.9rem; }
.testimonial .who span { display: block; font-weight: 400; color: var(--ink-soft); font-size: 0.85rem; margin-top: 2px; }

/* ---------- Subdomain directory ---------- */
.hub-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; }
.hub-card { background: var(--white); border: 1px solid var(--border); border-radius: var(--radius); padding: 26px 22px; transition: transform 0.18s ease, box-shadow 0.18s ease; }
.hub-card:hover { transform: translateY(-4px); box-shadow: 0 20px 40px rgba(22,20,15,0.08); }
.hub-card .hub-eyebrow { font-size: 0.72rem; font-weight: 700; color: var(--terracotta); margin-bottom: 10px; display: block; }
.hub-card h4 { margin-bottom: 8px; }
.hub-card p { font-size: 0.9rem; margin-bottom: 16px; }
.hub-card a.hub-link { font-weight: 700; font-size: 0.88rem; }

/* ---------- CTA band ---------- */
.cta-band { text-align: center; padding: 72px 0; }
.cta-band h2 { max-width: 620px; margin-left: auto; margin-right: auto; text-transform: none; }
.cta-band p { max-width: 540px; margin: 16px auto 32px; }

/* ---------- Footer ---------- */
.site-footer { background: var(--ink); color: #cfc9be; padding: 64px 0 32px; }
.site-footer .footer-top { display: flex; justify-content: space-between; gap: 40px; flex-wrap: wrap; padding-bottom: 40px; border-bottom: 1px solid #2c2a24; }
.site-footer .footer-brand { font-family: var(--font-display); font-weight: 700; color: var(--white); font-size: 1.2rem; margin-bottom: 10px; }
.site-footer .footer-brand span { color: var(--terracotta); }
.site-footer .footer-tagline { max-width: 320px; font-size: 0.92rem; color: #a39d92; }
.footer-cols { display: flex; gap: 56px; flex-wrap: wrap; }
.footer-col h5 { color: var(--white); font-size: 0.78rem; letter-spacing: 0.04em; text-transform: uppercase; margin-bottom: 14px; font-weight: 700; }
.footer-col ul { list-style: none; margin: 0; padding: 0; }
.footer-col li { margin-bottom: 10px; }
.footer-col a { color: #cfc9be; font-size: 0.92rem; }
.footer-col a:hover { color: var(--terracotta); }
.footer-bottom { display: flex; justify-content: space-between; align-items: center; flex-wrap: wrap; gap: 12px; padding-top: 28px; font-size: 0.85rem; color: #726b5c; }
.footer-bottom a { color: #726b5c; }

/* ---------- Page hero (interior pages) ---------- */
.page-hero { padding: 60px 0 40px; text-align: center; }
.page-hero .container { max-width: 820px; }
.page-hero h1 { margin: 14px auto 0; font-size: clamp(2.2rem, 4.6vw, 3.4rem); }
.page-hero .lede { max-width: 620px; margin: 20px auto 0; font-size: 1.1rem; }

.breadcrumb { font-size: 0.85rem; color: var(--ink-soft); margin-bottom: 18px; }
.breadcrumb a { color: var(--ink); font-weight: 700; }

/* ---------- Two column layout ---------- */
.two-col { display: grid; grid-template-columns: 1.1fr 0.9fr; gap: 64px; align-items: start; }

/* ---------- About section (photo + copy) ---------- */
.about-grid { display: grid; grid-template-columns: 0.8fr 1.2fr; gap: 56px; align-items: center; }
.about-photo img {
  width: 100%; aspect-ratio: 4 / 5; object-fit: cover;
  border-radius: var(--radius); box-shadow: 0 24px 48px rgba(22,20,15,0.14);
}
.about-copy .hand { display: block; }

/* ---------- List with checks ---------- */
.check-list { list-style: none; margin: 0; padding: 0; }
.check-list li { padding-left: 30px; position: relative; margin-bottom: 14px; color: var(--ink-soft); }
.check-list li::before {
  content: "✓"; position: absolute; left: 0; top: 1px;
  color: var(--white); font-weight: 700; background: var(--forest);
  width: 18px; height: 18px; border-radius: 50%;
  display: flex; align-items: center; justify-content: center; font-size: 0.65rem;
}

/* ---------- Numbered steps ---------- */
.step { display: flex; gap: 20px; margin-bottom: 36px; }
.step .step-number {
  font-family: var(--font-display); font-size: 1.05rem; color: var(--forest); font-weight: 700;
  flex-shrink: 0; width: 42px; height: 42px; border-radius: 50%;
  background: var(--forest-tint); display: flex; align-items: center; justify-content: center;
}
.step h4 { margin-bottom: 6px; }

/* ---------- Responsive ---------- */
@media (max-width: 900px) {
  .card-grid, .card-grid.cols-2, .hub-grid, .stat-row { grid-template-columns: 1fr 1fr; }
  .two-col, .about-grid { grid-template-columns: 1fr; gap: 40px; }
  .about-photo img { aspect-ratio: 16 / 10; max-width: 420px; margin: 0 auto; }
  .feature-row, .feature-row.reverse { grid-template-columns: 1fr; }
  .feature-row.reverse .feature-visual { order: 0; }
  .float-badge { display: none; }
  .dark-panel { padding: 44px 28px; }
}

@media (max-width: 700px) {
  .nav-links { display: none; }
  .nav-toggle { display: block; }
  .card-grid, .card-grid.cols-2, .hub-grid, .stat-row { grid-template-columns: 1fr; }
  section { padding: 56px 0; }
  .feature-copy { padding: 32px 24px; }
}

.nav-open .nav-links {
  display: flex; flex-direction: column; position: absolute; top: 100%; left: 0; right: 0;
  background: var(--cream); padding: 24px; border-bottom: 1px solid var(--border); gap: 18px;
}